OUGD603 - Brief 04 - Something More - Final outcomes
Print -
The relevant printed ephemera was produced, this included letter heads, bill slips, business cards and envelopes. The printed material will be high quality uncoated stock. The design decision was made to use the brand colour throughout the printed range. This decision was made as it would be bright and eye catching amongst the white and brown envelopes normally associated with bills and letter.
Web -
Consistent with the clean theme of the logo design the web page is simple, functional as well as fun. The pipeline navigation bar is one of the features that injects personality in to the brand ethos. The website is also very straight forward and easy to use with a clean and large interface. The navigation on the website is stripped back and allows the user to navigate around the website in a small number of clicks.
Utilising modern technology all services will be available on a stand alone app. The app will provide some of the information of the website as well as extra information. Bills and usage will be available for the customer via the app. The app feature was designed retaining some elements of the web page in order to create brand consistency.
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