OUGD603 - Brief 09 - End of Year Show - Brief

OUGD603

BRIEF 09 - END OF YEAR SHOW

INITIAL BRIEF

This brief was a live brief delivered by the studio Peter and Paul in conjunction with Leeds College of art marketing team. The brief involved creating the visual identity for the end of year show. This was a brief I was keen to take part in. Branding for exhibitions and gallery spaces is something i am very interested in.

As the brief was a large undertaking i decided to ask Victoria Redmond and Jasper Lee if they would like to collaborate. Collaborations are something i have been keen to take part in in my final year of uni and i thought the three of us have similar interests and design aesthetic so would work well together.

In our initial meeting we developed a range of different concepts. The concept we finally decided on was 'We Are' One of the important factors of the brief was that it should be all inclusive and not discriminate any group. We thought as a group this was a great answer to that. The concept was originally brought to the group by Jasper. I then added to the concept shoring the breadth of out comes that the 'We Are' brand could fulfil.

WE ARE - LEEDS COLLEGE OF ART

WE ARE - THE CLASS OF 2015

WE ARE - CREATIVE

WE ARE - TOGETHER

WE ARE - DESIGNERS