One area of the research involved looking in to colours. The colour has to be bright an eye catching. We considered the use of colour and what different colours emote. The colour needs to be friendly, bright and celebratory.
We also considered having 3D element to the design giving the identity more visual interest.
We want the branding to be simple and concise. We looked in to different ways of using colour form and layout to create a strong yet simple visual identity.
No comments:
Post a Comment